0:00 Well, we have Daniel Martinez with us here today. And Daniel Martinez is with hive mind CRM. So I'm gonna send you everybody over to your Facebook page, Daniel, and I'll put that link in the show notes. But you can find him at facebook.com/hive mind CRM. And if you're watching the video, you'll you can see his Instagram ID was that Instagram? Yeah, Instagram ID. And, but you can find that there. But I'll make sure to have that link in the show notes as well. But he's also has a podcast and you can find a link to that on his website. So all those links are in the show notes, but really appreciate your time, Daniel, 0:39 no problem, man. I appreciate you having me on. It's always a great opportunity to network with other people and other people that do podcasts who so interesting. Yeah. 0:48 Well, you're here to talk about your CRM minutes real estate automation. And this is near and dear to my heart, I am always trying to find ways to improve that workflow. With all of the CRMs out there, though, I'm gonna get to give you the floor and kind of give us a breakdown of what, what makes yours different. And you have a lot of people and giving you some accolades here. So this, this will be neat. Why don't you break this down for us? 1:15 Sure. Sure, sir. So, hive mind, there's a lot of CRMs out there not gonna lie. There's a lot of them out there. But the reason why we created hive mind is because everybody does it that use Podio. And Podio is like the worst thing out there and everybody hates it. I hate those people. 1:30 I can't tell you how much time I've sucked into Podio. Because you know, I have a tech pen background, I should probably give a heads up on that. But I have a tech background. So I've just convinced Well, I can use Podio, I'm just going to start doing the plugins and adapting this thing for our workflow, the number of hours that that thing sucked up is unbelievable. 1:52 insane, insane. So Poteet Podio is just, it's rough. It's rough for a lot of people that mess with it. And it's rough for the people that are trying to learn it and throw for everybody involved. So this is out of necessity, we're trying to Podio and it didn't work out. So we started, I didn't really see it as well. So we're trying to create a product that was a lot better and can help a lot more people and just work better as functionality goes. So what's your Amazon Marketing, CRM, customer relationship management tool, it is all in one platform, where like Podio, for instance, Podio you have to like integrate plugins and tools to connect it all. This is kind of all in one system. So texting, emailing, workflow back automations, dialer, seeland power dialer, unlimited websites, unlimited users, some Podio platforms, they'll charge you per user base. And it gets pretty expensive. As you get bigger, we have, we can do a lot of texting, one of our biggest functionality that our clients like using is texting. We had a client last week, text 55,000 People in three days. So it kind of gives you the ability to touch and multi touch people in a one flow versus having to use different tools and connect them all and make sure they're operating and speak to each other, which they don't. And it's just one of those things that helps you coordinate and automate that whole process where you can hit most people in a certain flow all in the same program where that's where it's all under one roof slid onto like, Hey, did I email this person? No, it's all there. And the tracking is there too. 3:24 Right? Oh, that's cool. Well, let's Why don't we take a take it by like from the beginning to end and if you don't mind late, I'm going to send out a mailing. Do you do anything associated with mailings? 3:36 So what do you put out? What do you put in a mail postcard you put you should put a website and you should always do always so we have a phone number capabilities, phone number tracking, you can set up different phone number for for email camp for mail campaigns, and website stuff from website campaigns to whatever you want to do for tracking. But what I always tell people if you're ever in the middle Max Maxwell, very, very popular for wholesaling. But he's he has a lead conveyor belt. So his whole process is to hit leads and the cheapest form possible. So he reached the most expensive point. So what does that look like? Well, for Well, I really do marketing nowadays, there's like I just do one thing and that's it. Well, this kind of gives you the ability to exercise those other options that you might not have access to because of complex complexity. So what is it what is the conveyor belt look like? Well, emails pretty much free. So most lists when you skip trace it, you get an email, email list. Next would be texting, texting. Most people have a texting platform, but they use but as I speak, they really aren't. So this is kind of like in house you can text the workout leads through that text campaign and now you can reach more people versus spending large mail campaign so it takes seven to 10. Seven to 12 contacts to get a contract. So if you can use other sources to build up that those contacts, you're gonna get a lead a lot cheaper. Make sure the follow up is done to our VMs cold call, then we use direct mail. So it's all those things where like we hit them through other points of contact before we hit them through direct mail. And that's kind of our process, but we integrate it through Zapier through web hooks. So if you want to, that's a way of mail house at the very end, you're going to text text or email texts, texts, RVM, cold call, and then if they don't respond, then send it to a web hook to mail it. You could set that up. 5:25 Sure. So yeah, the one I was getting at is that I've even noticed and I think maybe even there's there's one company that has a CRM, but they're actually the they do mailings for the most part. So that's that's their end goal. Right is to get sell you more mailings to see if you could even order mailings from your your platform. But what what you're saying is that you can you can acquire as many phone numbers as you as you want, I would imagine, depending on even what part of the country you're working in, because you kind of want everything to look local. Yeah. 6:00 A certain part in Florida, you can get a local phone number for that 100%. Oh, it looks like your local person. 6:05 And you have, do you have workflows, then? So let's say a person calls that phone number. And that would create a trigger. So whether it would be a ringless, voicemail back or? Yeah, that type of thing, 6:18 even down to the point where you can send them, like, a lot of people don't answer the phone, or they struggle answering the phone. So you can even like, Hey, I'm on the call with another customer. What property are you calling about? And you can even prospect them put them through another flow, just to even prospect even more when they call them? 6:36 Oh, so you just have it send a quick text back just saying I do that all the time with my phone actually, like I did that today. Somebody was calling me and I was on a different call. And I just responded because it gives you those those choices. You know, give, just say, I'm sorry, I can't answer right now. You'd be available later. But I'm sure people are used to getting those type of texts back right away. 6:58 You can literally copy and paste that. But that automation, that way, it looks like you're calling a real person, even down to the point like hey, I'm on a call with another person when's the best time to call you back? That way, no matter what time they call, whether it's midnight or three in the morning or eight in the morning, you're on another call, you can always have the automation go out. And you're always hitting them whenever their next availability is. So you're always prospecting and reaching them further on automation. So just matter was having the call? 7:24 Sure. Okay. So then you get the person that you're interacting with the person back and forth. Is it solely text or is there other ways you can communicate 7:33 with the text, email any way you have any way you have connection with eye contact. So we always like we always are trying to get our customer on the phone as soon as possible. If they call in. So use if they call in, we're always going to put them Hey, when's the next available, we can talk to you. And then if they don't respond, we're calling them right away based on whatever time they call it. So we're always trying to get them on the phone. And we have call recording app call forwarding, call tracking, all that good stuff, all this all stuff you need. So like, there's there's products that Korea they charge eight $9. And you kind of get those custom built campaigns. This you can do it all on this and it's all one system, so you can still text that number, whereas Korea just has to call tracking and call forwarding. Sure. 8:18 This show is sponsored by hive mind CRM, it is more than just a CRM. It is a real estate and business mastermind that comes with an all in one CRM, you can have unlimited websites and users you can call text, RVM and email all in one user interface and you can set up custom automations for any type and multiple businesses. 65% of companies start using a CRM system within the first five years of business. Once implemented, the hive mind will save you on marketing give you more time and make more money. One of our users had his first $100,000 month using our system in June. We want to see you automate and accelerate your business text us at 2109728 t 42. For future meetings. And of course to get our $1 course on how to make more than six figures on one Landale, you can schedule your free demo today at hive mind crm.io. 9:17 Well, let's say you're you bring up call rail. If somebody was coming from a different CRM like Podio or something, is there a way that's easily importing their existing history? 9:27 The history is always as always the hard part. I mean, you can bring in anything you want. So it's all export import, or import exporting through a CSV format. So whatever details you have in that, in that spreadsheet, whenever you export it from Podio, you can always import it into our system, whether you import it to notes, whatever to that contact, so everything can be uploaded and downloaded very easily. And like I do want to mention as far as like the mail companies, they want you to use direct mail platform, like I don't care what you use, the only thing we force while the thing we force you to use is our phone system which is run by Twilio. But other than that you're any skip tracing company use any data company you can use any email provider is whatever you want. At that point, we're not gonna force whatever parameters down your throat because we get an affiliate commission. 10:12 So you mentioned the Twilio integration, this is a pretty common way to tie into that type of phone system. Is that a separate bill than or is everything done through your platform? 10:23 It's done through our platform, but it's done through separately as usage base. So Twilio is usage based on a percent. So we have our billing and analytics inside our dashboard, and it kicks in seamlessly whenever consecrated. So Twilio is all it's the phone system. It's texting, emailing, call recording, the dialer, all that's internally inside of our system. So it's whatever you're using out there. Twilio is a really, really good service that can teach you numbers anywhere on any marketing. Right. 10:51 Okay. So and then you said unlimited websites as well, like, what kind of website? Are they primarily landing pages are they full fledged website, 11:00 so it's customizable, so think of like click funnels, everybody has like, they might have a Click Funnels site that they might run sellers through, they might have a landing page link tree site that you put in your social media, you can create all those type of lead pages and capture pages on our platform, and just build a website. So some people use it for Maverick credibility. So have a selling website, they might have a social media website, they might have all these different types of websites. I have clients like, hey, my cousin has a bake restore. Can I build it up around? Like, yeah, it's a little bit of websites, what do you want to do? So as long as you bring in your domain, you can build it every type of website you want to. 11:40 Okay. Okay. Yeah, I found that it's been interesting that when you have a click, essentially a click funnel for that type of purpose, though. And the interaction or the lead capture does jump up, actually noticeably, versus just sending them to like a, like a main website? 12:01 Yeah, they like we use it, we use our websites for PPC ads. So that's another thing we integrate with Google, Facebook, Facebook ad integration, all your Google ads is integration. So show up there, too. So we use it for analytics, analytics and the capture page. So we built out a basic funnel that we use for Google PPC ads, and then the leads come in bound forms, all that stuff, checks into the system, and then we automate them, Hey, thanks, fill up the form, then we send it out to our acquisitions team pay, so and so is hotly in the city asking this bunch of money, single family house, I haven't 12:36 seen many other CRMs that have that level of integration, where you're even integrating with the social networks like that. 12:43 Yeah, it's a, it's a new feature that we that just came out where you can actually post any event to them, you can post to social media, to post content, whatever you want to do. But it does have, it's mostly all that sort of the same connection, still the same login. So it's just building up infrastructure for it. So your Google Facebook ads, even down to Instagram, DMS, you can set up automation of people Instagram, DM, your Facebook, Vimeo, you can set up automation, as long as you have a business account and Facebook slash. 13:14 So well, you know, it sounds like you got workflows in here. But you know, with with that level of integration, because I'm sure then you'd have access to like Facebook Messenger and a few other things as well. Is this is do you have essentially, a bat a chat, chat bot associated in this as well? Or is this is that? You know, no, there's kind of a pretty big distinction there between flows and chatbots. But I was just curious. 13:39 So it's a difficult question. So we have a chat widget, which you can put on any website, any multiple websites, all it is is people might not fill out your form or portfolio challenge, because oh, they can ask that. They have that as their specific question versus as far as that goes, with workflows, you can build certain responses based off of things they say. So you can create a workflow that says if a customer fills out a chat widget that says this key word, respond this, and then you can build on different responses. So we that's how we that's how we filter and text so many people's because we already know what the bassist responses are going to be. So we can filter them out based off and respond and reply automatically. So all we're doing is we put, we put 1000 people in a text message, put the missus this campaign, they're gonna get the same Open message, it's gonna cycle the numbers, whatever they respond is gonna put them in different buckets, and then it's gonna go to different teams basically respond, and then they might respond to them based on what they say. So there's different automations even on the back end happening automatically. So instead of texting 1000 people one at a time or clicking one at a time per message, you can send them socially put them 6000 people at once, or over six hours or whatever that looks like and then based off whatever they say auto respond to them and then from them when They respond to get and then you can talk to them, or jump in it. 15:03 Yeah, that's, that's interesting, you know. And another thing that I noticed on your on your website, you know, you have advanced analytics, I've found that the, you know, I've tried a number of CRMs. Now and it frankly, they seem to be lacking and what you what you have here in regards to tracking that return on investment, and you already mentioned, like, if you're doing a Facebook ad, you're already tracking like that as a data source. So it's interesting, you're, you're essentially able to compare what your best ROI is, depending on different avenues or channels. Yeah, 100%. 15:40 That's all that's all there. Like I said, there's a ton of analytics if you want to see it. But like some people, they're like, there's two types of people. There's techie people like me, you and then there's other people that I call them the unit calls. They're like, overwhelmed, overwhelming, what do I do? So my client, if he knows, I call him, this isn't the end of the call Matt Rogers. I did, I did a podcast with him. He, he doesn't know how to use anything tech. He's like, Daniel, I just wanted to learn how to do text. Alright, here's how you do text, just go 123 follow this process, and you learn how to text. So he's been using our software for almost a year now, it's probably been in the nine months or so. All he does is text 100% texts. And he got it, he actually got a contract in four days when he started just using text only. So like, I always tell people, like, yes, the system can be overwhelming if you let it. But if you just need to understand the basics, just do the basics, and don't do anything else. Because it can't be if you let it 16:41 well, you know, it goes back to Podio. Again, you know, like it can be such a time suck if you let it and then you want all of this functionality. And then it just becomes more and more of a time suck. And then something breaks. And now you're trying to figure this out yourself. And at a certain point, I recently posted on Twitter, a breakdown a just and I'm surprised how many people don't do it where you if you want to make you know, let's say you want to make 250,000 a year, you know, at that point, I think it ended up being like $150 $200 an hour is the value of your time. And instead of sitting there and spending $200 an hour, essentially of your time trying to get this CRM piecemeal together, I mean, don't isn't your time better spent somewhere else. 17:33 And that's, that's what it comes down to. So like if you want additional, like, Hey, I don't even want to learn this, just do this, this this, we have the ability you can you can hire a team, we charge 20 bucks an hour, but they're really efficient, like really efficient. Like if you give out the layout what you want, they'll knock it out in 20 minutes, 30 minutes, like they're really super efficient. So it's always like who not how, if you're better to time is if your time is better, served better doing other things, by all means, do whatever you want. Let us help you get whatever you want done in a system that way you don't worry about it. So we help like help like elderly people that are using like I they need to update to the times, so that they are mostly computer savvy. So we've helped a lot of elderly people, people that aren't tech savvy 100% can get set up to whatever they want. Because everybody's gonna use do something differently. You're gonna operate your real estate, this is from the next guy, I'm gonna rap right? My differently for the next NP stop opening message based off my workflow based off of if I'm using outside materials, like I have clients who still use high minded Podio. I don't know why, but they still do it because that's the way they want to run their business. I'm like, Okay, here's how you do it. And we can we can integrate it. Like I had talked to a client the other day, like, I want to use Trello. I'm like, Alright, use Trello micro stop you use I use Trello. And it like it really kind of opens up the possibilities because now was an individual gets used at how you want to. 18:54 Yeah, I was going to actually bring that up on towards the bottom of your page you have you have hive mind outperforms and replaces all the software for a fraction of the cost. And I believe this, you know, we have already talked about, you know, Podio the time suck that can be but call rail. We mentioned that text magic, we mentioned that. What a couple of the things that I wanted to bring up is is you mentioned Trello, which is a project management associate or task management associated. How does that how does your platform handle tasks and the like? 19:28 So you can set up with let's say, you get a property, it's a hot lead and you get it under contract. Well, you can tag it under contract. And you might have a underwriter team or you might have a other team in on your on your team itself that might do certain tasks. You might have a disposition team that's going to make sure it goes with title. Make sure to get all the paperwork in order and start finding a buyer so you can assign certain tasks to that team whenever you handle it down. So internally, we call it a pipeline. And it's literally just like a Trello board. same functionalities, same everything. So you can kind of use that same process wherever it looks like on Trello 100%. I think we have we have currency usually or a table and stuff like that. But I mean, sure, people different different systems, different flows. 20:14 Right? Yeah. See, this is one of those things that right now today, we're perfect example, we do have a CRM and I won't say its name. And then we we have, we do a lot of our project management, if you will, in, in Asana, where you know, everything that's in, that's where we can communicate, do you have ways in which your team could communicate and collaborate on on projects like that. 20:38 So you can leave notes, there's a Notes tab, you can assign it to other users for certain things, assign tasks to other users. So based off of whatever you need done, you can assign whatever capabilities are provided, if you're done done in system, like I said, I operate three different businesses in the same CRM. So operate in real estate, business, data business, and the software, software business all inside different flows. So some don't require so much complexity. So it's based off of like, what do you need done? And what does that look like? And what is it? What is that? What's the operation look like? Based off of each SAS each person has to do, okay. 21:17 And then one that I'm especially interested in is you do bring up prop stream, that's a very popular app in my in our world? What do you run any kind of comps or anything it within the CRM to help with the underwriting? 21:32 So it's what it's one of those things where like, like prop stream has, like multifunctionality. So it's one of those things where like, if you're, we have we, my data company, we provide lists. So as part of one of the things like if you just use it for list, we don't do any company or anything like that. Yet at the moment, but as well as things were like, if you need lists, we have lists. If we skip tracing, we have skip tracing, if you need we have we have like a little setup with deal machine that you can essentially log in to do machine inside the app, set of integrations with the machine and kind of run your business however you run it based off if you're doing mailers direct mail, cold calling, texting doesn't really matter. 22:12 Yeah. The founder of deal machine was on my show on the show once. It's quite quite the app as well. So so I'm kind of curious, you have a have a breakdown here regarding the multi layer marketing associated with this. And I'm curious, because you do mention you do skip tracing in here as well, right? Yeah. So if if somebody calls back, let's say, I don't want to skip trace everybody, because skip tracing, frankly, I haven't checked your cost and skip tracing bucket. But skip tracing can get a little bit expensive if you skip trace everything. But let's say somebody calls me back and I identify that person is that one of those workflows that I could trigger, that when they call back we that it initiates the skip tracing and all of that on its own. 22:59 So the skip tracing that we we have is more of a bulk data. So it's not single skips. So we usually do 500 or more so you can separate an action that separates that list and upload it. But like one thing like I we have in our flow is that like we have multiple, we have clients that come in from different sources. So we have different automations. So like, if we know their name, we have automation that like, Hey, Daniel, this is our product and service, and we kind of call them by name, but if we don't know their name, we don't put the name there. So they have different like flows, even in our personal outreach based on if we know their name or not. So you can 100% set that up. So if you skip trace list, and they call you back, you're gonna know, hey, this is from this list, possibly in whatever you whatever information want to know, from that contact, you can up plus 100% set it up where you know, 100%, about from what campaign is from, you know, 23:51 okay, sure. Well, that makes a lot of sense. A No, and we're touching quite a bit of stuff here. And I think it would be best served if everybody goes to hive mind crm.io And look at a lot of the functionality and scroll through this, especially on your homepage as a lot of great way. A lot of detail here kind of breaking down how your platform works, basically, based on the interface and a few other things. It looks pretty straightforward. Some CRMs frankly, you can tell there's certain CRMs that are created by engineers, instead of people who have actually been there and done that. Does that make sense? 24:36 Yeah, it's which it's really simple. If you're if you're like semi tech savvy, it takes about two weeks to learn like everything about like, if you dedicate a little bit of time to understand it. It's not that it's not that difficult at all. It's very, but in my opinion. 24:54 So so just to be clear, Daniel, you're one of the founders of the company. 24:59 Yes. Yes, so I run and manage the software side, my partner does a lot of the real estate side. So I do like, I'm like the I'm the integrator on the backside. So I run one side, so I make sure the real estate team is doing and make sure they operate efficiently. So 25:16 everyone does. So anyways, hive mind been around, we launched February 2021. 25:21 But I'll say this, everybody needs somebody to make sure that back end process because no matter how good at sales you are, if you're not optimized, you just gotta fall flat on your face. 25:30 Well, there's there, I'm sure you've read traction. Yeah, there, it sounds like you're kind of following that method. You know, there's a, there's a visionary and an integrator. 25:40 And you can do both. And it's not, there's nothing wrong with it. There's nothing wrong with what your skill is. And one of the big things like I hadn't even mentioned about the CRM was a lot of our clients, they'll find a network with other people in our user base. So there's a mastermind components where they might JV with other clients, they might be an integrator for another company, to help them automate their stuff. So it's like one of those things where like, our community, we have a real estate community that you're really networks and helps each other out in different ways, based off of needs. So there's a whole another side to the community, like we had we had a client, those a deal that just happened last month that seven clients got paid 10 grand on it. It was an extreme daisy chain, but they don't get paid. 26:23 That's cool. How many customers do you have? Now? If you don't mind me asking? 26:27 We have over 300 clients in four countries. And yeah, it's it's pretty spent a year and a half. So pretty, pretty excited to see what the future holds for 26:37 us. Sure. Well, you know, Daniel, this is kind of neat. It's a, it's a definitely a different approach, you could definitely base based on what I'm seeing here on the screenshots that looks like a system that has, frankly, been simplified. And whether either, like I mentioned, it's either CRMs that are built by engineers that have really no idea of the actual real estate investing business, or it's an existing CRM that they're trying to force into the real estate investing world in some way. Like they're, they're trying to modify something that was made for a completely different plant career. So this is, this is kind of neat to see. Again, it is hive mind crm.io. And, Daniel, I have a few rapid fire questions for you here. If you if you want to try to tackle them. I'm ready. Okay, since you I know you are the integrator on when it comes to this. But with your experience in real estate, I'm sure that there's a real estate in myth you'd like to bust right now. What? What's one of those real estate investing myths that you've seen in the late night programming you'd like to bust? Don't have to do it all yourself. You can you can, you can rely on others. And you should to do this business, because that's the only way to, like, handle the flow of it. Because the penny on heart, oh, you can really drive yourself insane. So you cannot say Rich Dad, Poor Dad, but what book? Would you recommend everybody checking out? 28:14 Oh, man, traction traction is a really good one. And the one I've read recently was 100 million offers by Alex from Mozi. 28:23 Okay, cool. I'll have to add that to the list. What is the best piece of business advice you've ever received? Oh, higher, higher, more, higher, more. 28:34 A lot of a lot of people, they get stuck in this as a solopreneur. You're stuck doing all the duties, bookkeeping, and outreach and sales and whatever you're good at focus on that and hire the rest. You don't you're not meant to wear every hat business, and you shouldn't have to. So higher, higher, higher. 28:53 And you'll be surprised how easier it is to scale and pay for those resources. Oh, yeah. Yeah, I think that's under what's the worst piece of business advice you've ever received. 29:06 I've never received this, but that being consistent. That's one of the worst things you could do. Like if you're if you're going down the entrepreneurship hole, and you're gonna do this, that's what you want to do. Just don't quit. That's it be consistent and don't quit. A lot of people think like, it took me seven months to get my deal. And I think part of the reason why it took me so long to get a deal was I wasn't putting in enough work. And it sometimes takes more work than you realize to become an entrepreneur. So just being consistent and putting in work at work and working your face off. 29:40 If you could go back in time and give one piece of advice to your younger self, what would it be? 29:45 I would say that was a good one. I would say just there's a imposter syndrome. There's there's a belief that you don't have the right to do what you're wanting to do. And there's so many people stuck in afraid of not doing what they want to do, because they don't feel like they're they haven't earned it yet. And that's really a it's really internally a mindset thing that you need to get over and just need to do it. 30:15 Now, I bring this up on a couple of occasions, but and I'd have to look it up again. But at one point I read a, a study. And it was it was it was kind of an oddball or an interesting one in the fact that a professor was wondering and curious if they're incompetent people realize they were incompetent. And if they if if those people who were worried about being incompetent, and the one of the big things that are the telltale signs is that if you were concerned about being incompetent, you likely were not the one being incompetent. And those people who were just free willing and doesn't have a care in the world, they were the ones that were likely. And so it was just kind of an interesting result from that study. Well, lastly, Daniel, is there a question or concept you wish we would have covered here today, maybe there's another feature of your CRM that we didn't cover? 31:14 Automate before you delegate because you might have to delegate it all. And just be consistent nine, this what separates the nine 9% For the 1%, is they actually started something as my own quote, but what separates the 90% from the 10%, as they started, something separates the 99% from the 1% as they were consistent in doing so. So if you want to start something be consistent in doing so because you separate yourself from all the others. 31:42 So awesome, great way to end this. Well, Daniel, I really appreciate it. Again, you can find them on Facebook, and I'll make sure to have that link in the show notes. But look for hive mind CRM, and then Daniel also had a phone number you can text the word Hive or course 22109721842 But I'll also make sure that's in the show notes, but really appreciate your time Daniel, I hope you'll come back again sometime. 32:12 Let me know I'll be available. I guess I like doing this because I'm probably podcasting so I like contributing back. So appreciate it. Thanks for watching this YouTube video. We hope you found value please like subscribe, and hit the bell to watch more videos just like this.