0:01 So marketing is war. Right, and you have factions, you have territories, you have territorial fighters, you should never win this way you should win up there. Usually the thing, take a left and take a right. Marketing is war. It's like there's blood on the streets, there's good players or bad players, there's wicked players, there's cheaters. But the sad part is that in marketing, there's no established rules. There's no book, there's no dictator. 0:35 The way I could imagine it is that it's a chess game, and the whole world is playing. But we're not playing like on a little tiny wooden chess board. We're playing on the global the map of the earth. Right. So you have these big factions, you have collaborators, and you have gangs, you have groups of people, you have individuals, lone wolves, all playing against each other, it's all the same game. And everybody's playing at a different level, everybody has different amounts of experience different amounts of capital. And if I beat you for months of influence to influence the market, right, so you can bend the market at will. And in this game, if I beat you, in any given afternoon, I get to kill you, as soon as the game is over. And that's marketing. We're at war with each other. And some people are amazing at it, some are terrible at it. Some are brand new, some are experience. And then there's you have your old dogs or old veterans that can control massive markets with very little movement and very little activity, because they've been playing the 1:38 game forever. And they and they understand how to manipulate it, yes, 1:42 with very little effort and move their pinky and they'll slaughter like eight cities, when the new kids think they can barely hold down the city to save their life. That's marketing. That's exactly what it is. So I guess that's another reason why I take a lot of things seriously. And if we have somebody that is not vibing with us, or somebody that's against us, I'd rather remove them immediately from the equation, right? Like, if you had cancer, you're not going to contemplate if you should remove the cancerous cells or not, I shouldn't be immediately scraped those so that I can move the body to the next stage of health. And it's the same thing with business. If you have a cancer, if you have something that is negative that negatively affects the immediate environment of the company, then it should be addressed immediately. He should not be something that should not be delayed, pondered, you know, or otherwise, given more time 2:39 I think one of the great things about marketing is that you can you can literally bend cities and people to your will. And it's not like it sounds almost sarcastic and crazy. But I mean, you've seen freaking pastors or religious cult leaders all this crap happen. But they've been they've been able to their will. And it's like a superpower. A bad a good superpower, depending on the person who harnesses 3:13 so that was the original lesson right? From I met one of my mentors, Johnny. And that's what he says that hey, what's the first thing I need to know about this business? Like what makes me the most powerful sales God in the world? And he was like, you just need to be a good person, bro. And I was like, What the fuck kind of horseshit as advice is that, right? I wanted the keys of the kingdom. I was like, How in the hell? What the hell? I was so pissed off. I was the dumbest advice I had ever heard. Like, what does that have to do with sales and me being able to manipulate my immediate environment? 3:45 I mean, sometimes you can already be here. That's the other thing. 3:49 I was furious, bro. 3:50 You weren't ready to hear the conference. I mean, that's it goes. It goes a lot of things, though. Because like, sometimes people like, oh, they'll go, they'll go to a conference and it's totally over their head, over the head, nothing will stick. And there's just nothing. And then they'll come back next year, the next year event after they kind of matured and learn about what they're talking about. They're a little more educated, like, oh, that's what they meant. 4:16 Yes. So now looking back, right, like 15 years later, being a sales guy, right? I feel like I'm the best salesperson on the planet. Not like one of the best I feel like I am the best salesperson on the planet. And I wish that sound didn't sound like he comes from a place of arrogance because I don't want to be the number one and anything I think you know that I think people that know me closely and people that follow us know that but I just mean that I have a way that to bend will with very little effort. And I don't think that's a bad thing. Like I'm sorry I have it. I wish it didn't have it. But now I know what Johnny means is that Be careful with this thing. Because if you use it too Always manipulate your immediate environment at will, right? Like maybe that'll be your kids or your wife or your business partners or your friends or your parents. It will be said you would have like an artificial life. You like you bent the will around you in such an amazing fashion, that you didn't let other people have their own freewill. You know, and just act with you organically because you destroyed your environment by manipulating it. By purposely shaping it. He said, so just be careful. You are true to yourself. Yes. And now knowing what I know now, I love everybody, I don't want to hurt anybody. I hope everybody's doing better than me, like I'm trying to over deliver on my promises. And that's where my happiness comes from. So like, I don't want anybody to bend to my will. Right? So even in the sales environment, like when we're talking to a seller, or we're talking to like a client, like, do what you feel makes you amazing. And if it makes you what makes you feel amazing is removing me from your immediate environment. That's a reward to me. I helped you grow by removing my presence from your presence. That's a reward. To me. That's not a disrespect. unreflected hate me. I love you for removing me from your immediate environment. And that's like the true definition of free will. If you want to be my friend, if you want to be my business partner, based on your own true free will. I'm high as a guy. And if you don't want to do business with me based on your own free will. I love thinking about it, man, it just 6:39 I was second of the game today. 6:42 It's I love that you're teaching my little nephew how to do business, bro, because that's my son, my older brother that passed away, son. So when you teach him you're teaching my son, you're teaching me you're teaching my older brother so. 6:54 So I was telling, I was telling him he's like, he's like, I want to do you want to you want to do some other type of business? And I'm like, Well, if you want to control it and actually have your, your appointment across, when I go by that business will upon that business control, you know that this led to other parts of it. And he's like, man, and I really never saw from that point of view. And I'm like, Well, it's a it's a you know, you're either the cog in the machine or you're the machine, 7:23 you know, machine. I was trying to give Aaron Bevins a compliment today when we saw the wholesaling live. And I was like, my friend came from Phoenix and she wanted to like learn like what the heck is real estate She'd never been in before. And Aaron came to talk to us. And I felt like I appreciate Aaron because he's an appreciative person. So I appreciate him more. So by him just standing there early in the morning when he has a million things to do, and chat with me and you and my new friend. Like if you talk to us. Hey guys, I gotta run. Love you guys. See you later. Amazing. Thank you. We love Aaron. But he also like talk to our guests. And I was like super cool that a person with such limited time would share it with my friends, strangers. I love my friends. He doesn't love them. He didn't even know who they are. But he loved them enough to give him some of his time. And like I kind of like manage. Couldn't breathe. I love this guy. 8:20 It's a different perspective that nobody would catch. Yes, nobody has asked him to pay with time. 8:26 They want money from him. They want to do deals, let's JV. But just because he stood there and talked to my friend for 10 minutes or something I wanted to cheer up. I'm like, Man, this is a really good, genuine human being. I'm glad I'm in business with him. I'm glad that we have each other to mutual respect. But like, there's nothing I can do is to give him back those 10 minutes. Unless he has an event. He's like, hey, I need a speaker. And he's like, Hey, can you go for 10 minutes? Here's your 10 minutes back brah no question. Looks cool, man. I think about stuff like that. And like I said, the connections that we have the animal floors is and the paws. And there's so many good people around this. Man, I appreciate it. Just like I don't know what to say. 9:10 So there's too many good people and like, I know this is like for everybody that has businesses or clients you're like, I wish everybody stick around, but they're not meant to be and so it's okay for them to depart and go the other direction. It's not I don't think I don't take it personally. It is what it is. But the more people that come through our network and stick around, those are the people I really want to make connections with. And those are the people I want to do business with. So if you don't see the vision and where we're going and what we're heading, that's fine. You might see in the future you're gonna regret it but it's okay. 9:46 You know what Louie Morales told me today when he tell you because you know what I love about the hive mind was like bro, I was talking to everybody today all day long about hive mind and how much I love it and everything. You know what I really love about you guys as well. And then he's like, Y'all are really doing it. He's like, if you have a problem if you need help if you need leads, he was agreeing call you anytime I can text you, you're gonna answer the phone. It was like, You guys really care. So you're always there. So you're always trying to help. You're always trying to deliver. You're always trying to make something happen. And he was like, I don't see that anywhere else. Yeah, he, 10:25 he told me he told me that it's only some version. He's like, Dude, I had a problem and asked if you're awake. And me and Lily are both night owls. And even even him two hours difference. He knew I was awake because they Hickey help me out with this I'm gonna get although we're able to solve that problem. But it was an easy fix for me, but he couldn't see the resolution. And for me, I'm like, I'd rather give him my five minutes to solve his 10 up to a three hour problem. You know, I already know the solution. What gets 10:53 you higher than helping somebody else? To help yourself if you go get a cheeseburger and drink three Cokes, and he liked cheesecake and cashed $100,000 Check and sit down on the couch. You're like overindulged is a big old fat tired, overindulge. That's dude. But when you help somebody else, that's a very feeling that feels like you got lighter. I just gave something amazing away to somebody else. It didn't cost me shit. I feel amazing. They're lifted, I'm lifting every is lifted. I feel great. 11:29 I think I think it goes to show I think everybody like if you're listening to this, like you need to find out what your skill set is. And find a way to do that skill set all the fucking time. Like if you can fill that gap and do what you love doing all the time. There's always a satisfaction that comes with that. Because what you're really good at 99% of people suck at it. So whatever that thing is, be that be that filler. Everybody else and you can do what you love all day long. And people appreciate you because you're good at what you do and you're efficient, and proficient. 12:15 Yeah, I think that's my business model one on one is that I'm only good at one thing. Very few things make me happy or excited, right? I wish I can be a happier guy. But there's only very, very few things that make me happy. like spending time with my parents spending time with my wife and kids, masterminding, we've made you have these conversations, sometimes for hours for days, very frequently and infrequently. When the energizes me, I don't feel like me and don't know how to troubleshoot the thing that's going to take us to Mars. And I feel frustrated like, man, two hours of work four hours work great. Come in, out of out of my comfort zone. It happens. I talked to Jaime funny yesterday for over three hours, dude. I haven't talked to him, like in a year. And I texted him. I was like, Hey, man, can I do a paid consultation with you? I don't know what else to say to him. You know, I know he's busy guys numbers. game like, I don't even want to call him and be like, Hey, can you help me? Like, can I give you money? Whatever, no. And we've got on the phone for three hours. You know, again, 500 bucks. For three hours. He didn't he didn't even tell me how much he wanted. And I'm like three hours. That sounds like $500 Like, please take your wife dinner, you know, to the movies, right for giving me three hours of your life. So I love Jaime He's helped me since my very first deal. He freaking over delivered today. I'm like, bro, I got people showing up to the house. Like can I call you tomorrow? He was still going man. The guy's a giver. I love him to death. Everybody knows who he is. But I 13:53 mean, the guy's a wizard. Even I got game for the frickin 30 minutes. I was there. Three hours, bro. Like, don't 13:59 forget to check out whatever and I was like, Dude, I got enough information uploaded into my brain. Well, I'm gonna be retarded for at least six weeks. You know, like my brain still. You know, when you turn your computer that little thing spinning? My little things still spinning and I only talked to him for three hours, like seven or eight hours 10 hours ago. Dang, I sent him 500 Is that Oh, thanks, man. I was like dude. Oh my wish I am I can't wait till I get to the point where I can give you way more than that. As at least I want to try to chip in such a good guy man. He changed my life. I appreciate it. I'll never forget it. I was thinking about like the people that we love the people that have been here since the beginning. If I only had one friend like that one time if it is one I love floated one Daniel Martinez. I have the best life ever. But we have so many of those friends dude, like, how did we get here? I don't deserve all this. It's cool. I really love him having such a blast man. vanity metrics. So if somebody's made Be like ah I'm trying to get my company to a million a month million a year whatever your vanity vanity metrics are I have friendship metrics The more people that we have that are friends like these Benny Andy How did we get here row networking are so beautiful there's people are so amazing 15:28 so us doing an annual event, it's almost like it's an invitation to come. Come hang out with us for two or three days. Some states let's have a conversation let's sit down and talk and it's opportunity to get with these people because the greatest thing about all these people is that they live everywhere. 15:51 That's saying something that I think that is very undervalued in live events right? You see an ad on Facebook her come to our seminar, pay 499 and learn how to change your life right? And he will look at that other like stupid real estate seminar $500 shoot I could buy a plane ticket to Costa Rica. But when you go to one and you hang around with a venti but I has an anti Gomez and the freakin I'm a Flores is like, oh shit, that $500 turned into like an epiphany and a life experience that I could never duplicate. And nobody's thinking about that man. So I feel kind of sorry. Like people people are weird, very strange, very strange behavior to your if your perspective is hey, this is just like a business lecture as opposed to this is like today mastermind. 16:54 Yeah, so what? I have two points on this first year event, Mike Novak comes to annual hivemind I 17:01 love Novak 17:05 meets this year is Siri lillingston alone months 17:08 later they do 50 deals together. 17:12 That's the fucking hive mind. I love you so 17:14 much later to put the deals together. And then even like our Nicoletti we did a video on Nicoletti if you see that video will probably come out later on but he's like so what's it like running a live event? Like did you guys lose money and like yeah, we lost 50,000 Like how do you feel about that? It was 15,000 or more next time 15,000 I mean, but the connections that were made I think we got to private money lenders there in Florida. We had a great time when 17:42 and when do the deed hunter. I tell you what, look, I don't care how many friends you have. I don't care how wealthy you are. I don't care how poor you are, how new you are, how advanced you are. If you if you're listening to this podcast, you're like I hate these guys are gonna give me like Edwin Cuddy on a deed Hunter. Uncle Charles spitting game for us in Fort Lauderdale. Already, tomorrow's ogos be Cory Thompson, 18:07 Brittany Thompson, Brittany 18:08 times show well gee, Andre, and I'm saying like, hey, hey, Jeffrey altadore. If you don't respect the people that gave up hours of their day to come speak at our event, man, the energy on the floor was electric. I totally I want to make a confession right now. I might even have to crop this out down. I was like, What the fuck? When when the event first started, I was a little furious. I felt a little bit pissed because there wasn't more bodies in the room. And immediately, I felt selfish. I felt like wow, that's a bitch ass expectation. That because there wasn't more bodies in the room, I'm upset. And I had to quiet myself. I had to like kind of slow down and think about it. You know, just pray a little bit. Meditate like, good. Baby's gonna be amazing. And then the voice inside of my body said you know what? The people that are in the room that do care that do love us. We're gonna give them everything we got. And all the speakers me Daniel. Every minute was electric. Electric for 72 hours. The dinners the food the laughing This the talks? The pictures, the laughs like, oh, shit, 19:32 Chevy Chatwin. jetskiing. In between in between lunch break. Me and 19:35 Chad are standing in the back of the room. He's like, are those jet skis out there? I can. Yeah, let's get it fam. He's like, Yeah, you want to go after after this? I was like, Yes, bro. And I'm gonna pay for you. And he's like, we're real. Yeah. So then I was like, Hey, we're gonna go we're gonna go to dinner. We're gonna look like blue chips. And next thing you know, being pulled away. I disappeared. Chad's like hair. We're gonna hit them jet skis. The hit me on Messenger. I was like, Damn fool, I got dragged away. Here's 160. I mean, like, here's your jetski even though I don't have mine, like, I did not want to see my friend, I'm having an amazing time. And he was like, what I get it make no sense to him. And I'm like, Dude, I already said I was paying for you. I was paying the joy of my day was not the actual jetski the joy of my day was seeing my friend on the Jetski. And I'm telling you, man, I'm so Electric is so cool. I felt guilty the whole time. I'm like, these people love us so much. And we love them so much back. It's like, Why was I thinking about volume? I don't care to eight people in the room, or 80 people in the room or 800 people in the room. The people that were in that room were electric, and I love them, and I appreciate them. And there's like, a whole body was exploding with electricity as like, thank you. Oh, it's amazing. 20:50 And like I said, I was we had a great time and Budo hugs. I mean, even even less, we got to bring our families for a week. 21:00 Oh, shoot, we programmed in a family vacation. 21:04 Yeah. So it's a cool experience to have fun with your friends. And like, yes, we're hosting and you're in host mode. Yeah, take care, everybody. But I mean, individually. Like, I'm gonna feel bad when we have hundreds or 1000s of people there. And we can't show individual attention, because there's too many people. You know, 21:26 I think about that, too, because I feel like we're very hands on. And the people that we are very hands on with are blessed because we have hands to be on. And I know that the day will come when we don't really like there's not that much time available anymore. And I really liked lament that day. But also, again, I work. Yeah, I welcome it. And even more power, more blessings of the people that are there with us today that when we are available that need to help and want to help and that vibe with us and they want to contribute to what we're doing you don't want to be amazing 21:58 is that as we lose more time our people do that for the other people that show up. 22:06 That's the whole business. That's why we have an MLM model. That's why because when you run out of time and electricity, you hand to the person that's next to you. And then they hand it to the person next to them, but you never run out of electricity, you never run out a cloud continues your circle continues to expand and we all share the load. So before we know it, you're serving 118,000 people directly through modes directly through multiple channels, multiple offtake partners. So it's an on both floors and a mike Novak and he is here you know, Aaron, there's like the people in the group are distributing the wealth, the burden to help the hurt strategy, the struggle and we also share in the reward. 22:53 I think being you talked about this too is like having like a fun just to give to our people to give to their people 23:02 I always laugh and I kind of get a kick out of it. I'm like we have a retarded business model why make money and give it all away? 23:09 We can't just do that. That's funny man. It's real funny. Like we don't have no numerical goals because everyone's gonna wake up in the morning and write an X on the calendar and you gotta get 1000 doors that 1000 acres and like you gotta have these visible metrics and what i What is 23:25 it cash flow 23:30 so that no four fam 23:33 I wish I had a goal that was like I want a 1000 apartment complex. I just don't think about it that way. 23:41 Whatever had 11,000 notes that 10 to 18% interest 23:46 that counts doesn't count as assets under management board manager board 23:52 with my own debt servicing company servicing my own notes 23:56 I mean you can't see you have assets under management right because you just cash flow 24:03 I need an extra billion dollars like once you sell a handful of them note you've been having no you know saw me leverage them once you take all loan on them note you've been having saying like the levels the levels are advancing Quick Man kind of curious is weird. And it's not for us. It's like me, unless you like my parents or my sister. There's I can't imagine let's say I gotta check them off a 10 million article I was gonna buy something stupid. I wouldn't buy a Ferrari for my dad. I would start building a big real kind of mentioned because I have things that I want like immediately like cold plunge and sauna and wet sauna. And I just there's things that I would like to have inside of my home that are not important to other people when they're important to me like health wise and family wise or the big giant house just reflect that. I would like to have access to a lot of resources that are not uncommon. But I wouldn't want like an eight Lambos so that anybody can see me pull up in different colors every day of the week. It's like, yeah, it's more like 25:08 like the like the garage 25:10 refrigerator full of realize that I have but that probably is my greatest asset. I'd rather make sure if I had to choose between the Lambo and the garage or for the refrigerator fluid relay. I picked ribeye every time. I mean, that is the flex 25:24 I mean that's the flex I mean what almost came into town. Hey, I gotta go here's the rack. 25:29 Hey, here's 300 Here's $300 worth of meat for your the meat you were going to cook for your friends and family. And I have it on hand. Yeah, it was just a thing. I can't give you my Rolex to wear for the night to look flashy in front of your friends but if you need to 20 pounds of governess either I got to and that makes me feel good man. Like can I lend her my Ferrari or my Lambo? Sure but for no waiting can eat lamb dude so many people were like oh my god this food What the hell even told the lady before she left was like man, the dude the land investor guy he was like this food is so good like what the hell? And then easy and Ray got there. I was like, here's a former deputy whatever you want. And then they were like pro thrown on but what was happening like I was kind of tripping. What's going on? They were like, bro, whoever made this my mom lied to me my whole life bro like what the hell this is what Cardinals 26:26 Zeilen? They were freaking out they were it was a joke. They were laughing they were like my whole childhood was a lie bro. This is what kind of this I suppose rib eye mine bro bro Well guys, this was a fun episode man. I 26:50 hope we can do part two of this if you guys appreciate this kind of content, please like and share and subscribe it because if you like it we'll make more moves like weird without the video or like the content or the format was weird, then we'll scrap it but yeah, we would love to do some more of these vibe sessions without video because we have to do more often so thank you guys we appreciate you we love you. Hi with us. million dollar mastermind.com wholesaling million dollar land groups on Facebook. Come check us out mean 27:19 if you're wondering what we're doing we're driving home from an event 27:24 where the hbhs event it was like shoot a podcast when we get back I'm like man this is dropping right now. So if you guys liked this spontaneous content Yeah, please give us a like, share and subscribe. Let us know if you would like to see more of it. Drop a comment below. Thank you guys love you. 27:36 You