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July 12, 2022

Ep 207- The StClairspeak Show Featuring Daniel Esteban Martinez

Ep 207- The StClairspeak Show Featuring Daniel Esteban Martinez

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This show is sponsored by hive mind CRM. It is more than just a CRM. It is a real estate and business mastermind that comes with an all in one CRM. You can have unlimited websites and users, you can call text, RVM, and email all in one user interface and you can set up custom automations. For any type and multiple businesses. 65% of companies start using a CRM system within the first five years of business. Once implemented, the hive mind will save you on marketing give you more time and make more money. One of our users had his first $100,000 month using our system in June, we want to see you automate and accelerate your business text us at 2109728 t 42. For future meetings. And of course to get our $1 course on how to make more than six figures on one land deal. You can schedule your free demo today at hive mind Welcome back to the St. Louis mutual podcast. I'm your host your hobby St. Clair, guys I am so excited for this interview catch you tell I am sitting down with co founder of hive mind CRM, business and automation platform. I'm sitting down with Daniel Martinez, this guy is live. He is changing the game, changing the game in automation, changing the game in real estate. And if you've seen some of my content in the past, you know I kind of like dabble in and out of automation. And I talk about real estate a lot. This, like this is just a blessing from the universe. Daniel, I want to welcome you on to the show. Please give our listeners a three to five minute introduction on yourself, your brand your business and what brings you on to the podcast. Sure, man. So my name is Daniel Martinez. I'm originally from Chicago. I moved to Atlanta for six years. And now I live in Southern California. But how I got into entrepreneurship, I just turned 30 this year. So everybody thinks I'm old fart in my gray hairs. Here. It's hereditary. It's hereditary. I got in the business four and a half years ago, I actually am originally I used to do trucking. I used to load trucks forklift driver got into trucking actually worked for a company for two years actually started my own company. My first thing in business was trucking in general, started a trucking company got into five trucks, we did like a half million in revenue, got into that start doing real estate fell into data and software. And now it's all I do is data software, real estate. And then just helping people automate their business, we help a lot of people just man just make more money. That's been the goal. Man, we've really come a long way through business. And this has been my favorite part, my favorite business so far, and just really helping people accelerate and automate their back end. Because a lot of people they struggle with their task in general in business, and it shouldn't be that way. With hive mind that's trying to pitch hive mind, but hive mind is dope. And it's really I've used it in my career. My business is right now. And it's really helped me like, control, manage and just do what I love versus having to do everything. So it's really been a journey for me. And I'm excited to be here and excited to be excited to contribute to the cat podcast in the world. Man, look it up in all modest look, I want to dive right into the sauce. Okay. So you went from you. And you literally went from a million dollar industry and trucking to a million dollar industry and what you're doing in real estate and automation, what was that transition like for you? What made you say, alright, this is I don't want to do this anymore. This is what I want to do full time and I want to commit to it. I don't know if I can cuss here but I lost my ass man. I lost my house. So Trucking is and this is where I didn't know anything about business. So business, you have a profit margin. So there's publicly traded companies like FedEx, UPS, Old Dominion, or cya. All these companies operate off of 3% profit margin or less usually in the trucking space. If you think about it as crazy, so every dollar they make they spend over 95 cents of it. It's insane. Your business operation, everything, equipment, everything. So when you start a company like that, I was like 10% So you really got to you really got to work or have people work for you. And 10 percents on paper like stuff can go wrong. I had a maintenance bill of $7,000 My insurance at one point was $10,000 a month like this this this thing was insane like literally spending money everywhere from employees fuel admit to maintenance like It was nuts. So I literally lost 100 grand doing that business over two years. Well, I was transitioning into something else that had a better profit margin. Because I know I enjoyed business, I enjoyed the timeframe of a business, but trucking was not it. So eventually, I found the real estate, and then I've doing real estate for a year to develop data. And then I did software. So I'm kind of like real estate data than software. And it's kind of been that road, where it was real estate kind of opened my eyes to the possibilities. And then it kind of fell into other niches along the way, where now I kind of do a bunch of different products and services for the real estate industry. And actually real estate too. So it's kind of a cool mix of things. We were talking a little bit right before we started recording. What I'm also seeing in this industry is like it's actually on the verge of kind of like the new thing like the New Kids on the Block, right? Real Estate, data software and all the ties together. And CRM, there are a lot of competitors out there, right. But I'm seeing, I'm seeing a lot of success. And I'm hearing a lot of success. I'm listening to everyone else. Yeah, we run everything through our CRM, and boom, boom, boom, that's it. Like, you'll put everything in a pipeline and you know, delegate out and when I read up about you, and it's so funny, again, I told you this before, but I had this marked on my calendar for a reason. Because there is something in the CRMs, there's something in the systems that's working for investors, what are people saying about your services and your products. So the biggest thing about CRMs is that like, most small businesses don't use it. Like they don't use it. Like i We've had clients that come up with spreadsheets, don't even use a piece of paper, pen and paper, like if you're doing that type of business, you cannot grow the business that way, you just can't. Like you can't hire employees and hand your piece of paper to the person that's miles away, you know, you just can't do it. So a CRM is a customer relations management tool, it's supposed to organize and help you do more deals, do more, make more contacts just to help you do more and organize it. So what's what's the number one people struggle with in real estate, it's follow up, follow up, it takes seven to 12 contacts to convert a sale, like you're not, if you cold call somebody you're not you might get it, but it's not likely, it's like a like probably a 5% chance you're gonna get you're gonna get the contract on the first college, it's not going to happen. So what do you do after that you have to follow up, you have to follow up with text, email, direct mail, any way you can just to make sure you hit that point of contact before they convert. And with real estate, it's all about timing. So whenever that person is ready to sell, you want to be the person that comes to come to thought because you've been not necessarily pestering them, but you've been the one on their mind, constantly follow up with them. So with follow up, and being able to automate, it's just outreach, outreach, outreach, Hey, make that first contact and just set up a follow up campaign and let it go. The beauty thing of beautiful thing about systems and automation is that now when people are going through the automation loop, as soon as they respond, boom, they pop up right up top. So if we're reaching 1000s of people that we're doing real estate, whenever somebody essentially responds, calls back, calls you back or does anything like that, it pops up straight in your system, and they can fall for that lead, see all the conversations, you can see any notes you did on for that person, and really rebuild the conversation, like you're talking to 1000s people at once and remembering everything, and coordinating everything. So it's one of those things where like, you have to have to have a CRM, if you're in any type of business doesn't matter for real estate or not, you have to have a CRM and you have to coordinate your contacts and make sure you follow up with people to get more conversions. Just the bottom line. You brought me back to a horror horror moment. When I first started, when I got when I first got started in real estate, wholesaling. I did not even know what the hell is CRM was. It was literally pen to pad. And it was literally the worst experience because as you said, the money's in the follow up. I was so disorganized. But I'm like, yo, I feel like I was working so hard. And kind of like to reiterate what you're saying it's it's working smarter, not harder in the same way, but you're still working hard, right? But you're working smarter, and you're working more efficiently. Right? And you're making sure that you touch base with everyone. So it's it's pretty interesting how, how much more you could get done with a CRM and it applies. As you said, this goes beyond real estate, even in podcasting, right, you're a podcast host yourself, you understand the power of this CRM, I use it from time to time to help me stay formatted and organize. But there are times where life happens, right things get out of whack. So it kind of like just pulls you back to kind of like being where you're at. So I want to ask you this. Okay, so I want to know more about your more about your product. I want to know like, is this something that I could use to find properties or just to do my direct marketing like SMS calls, postcards? What are what are some benefits of signing up? I'm not asking for all I'm asking for myself. That's the power part. Guess when you ask questions for yourself. So what I'll add to what you said last time as amplification, it's not necessarily that it's your work less just amplifies your time that you do work. So the thing about the CRM is I use it for podcasting, not necessarily a business, but I use it for podcasting, I use it for my data company, I use it for real estate. And I use it for I meant to manage on my clients to because I'm a software owner, so I manage all my clients through the CRM itself that I give to my clients. So I can tell people that you can, you can make you can reach out to real estate, because we have clients doing six figure months. And we have managing over 300 clients myself to the CRM, so it can do whatever you need it to do. Just gotta just gotta gotta understand how it works. So a lot of people get overwhelmed. And this is for there's two types of dealers techy people, and there's not techie people. If you're not one, you're the other and you know who you are. The differences is that, like, everybody, everybody's used to using the standard of Podio. And I hate Podio, like Podio, like I started, the reason why I actually went down the Podio, run, like everybody's in Podio. And we tried Podio. And I'm like, Oh, my, this is like, I'm a techy person, I struggle with Podio. So like, after, after doing down that road, I came across hive mind kind of started with that opportunity to create it had mine came about, but the awesome thing about it is that you can text, you can email, you can do websites, you can do web hooks, you can do literally whatever you want to do, you can do it. So like, everybody knows Max Maxwell, Max Maxwell, if you follow him a lot, he has what's called the lead conveyor belt out of here to the conveyor belt here, Luke Bear Mountain. Yes. So if everyone has no lead conveyor belt lead, and this is all his thing, is you contact people the way they want to be contacted in the cheapest form possible. That way you can convert leads as cheap as possible down the line. So what does that look like? For him? His I think his first one is text for us email. How many people when you skip trace the list? You get emails, but never use them? How much email costs usually free? Because you can send emails from Gmail, it's usually free. So with this email, everybody with email, create a simple email campaign. At every every contact, every email, you get to that list goes through email campaign. Why? Because you can automate it, you don't have to worry about it, you just let it go. People people open their emails like me, I might not open it. But I'll see every email because I'm deleting each one I'm type person where like, I get anxiety when I have 20 emails on a row, like I'm gonna delete on the same row. And then then you talk to people like my partner who has 100,000 emails, and every time I see his phone, I see 100,000. And I get anxiety, like, What the heck are you doing. But for me, like, I have to like keep that down to zero. Like if it goes into spam, it goes into spam. But if it's in my inbox, I have to delete it, have to read it, delete it, or save it. It's one of the three. That's it. So emails and corporate emails, a simple thing, create a simple campaign, just let it go at everybody else's emails to it, let it go. My first deal actually did was through email. It's crazy, like I was a PPC lead. And this is a side note, it was a PPC lead. But I didn't want to talk to the customer. Because I was new. I was doing PPC, they fill out the form. So I just started emailing them. But I've seen emails later, I got a contract sold to a buyer made six grand via email. So email works. So we got email text is the next cheapest, our VMs cold calling, cold calling and then direct mail. So like a lot of land investors, because I'm a land investor space, they go straight to direct mail, direct mail, everybody sent blind offers all the stuff. Problem with direct mail is you're you're spending 50 cents a letter, and you can only reach out to sort of so many people. So when you build out a campaign, you can email everybody, you can text everybody pretty cheaply, you can RVM everybody pretty cheaply. So now the beauty of my system is that the problem of other systems is that all they can do is maybe one thing you might have one point you might have one program that does RVM you might have one program that does emails, you might have one program that does text, now you're all over the place, it's hard to coordinate and make sure all that stuff goes in order. But with hivemind you can literally create an email, campaign, add everybody to it, text texts, RVM cold call or a week span. And then if they don't respond after a couple of contacts, or a week or two months, whatever a month, you can send a web hook to your mail company and send direct mail. So I could run that same that that same strategy for say a marketing business or fitness business. Okay, you know, side note, we got we got to talk, we got to talk that we got to talk. Okay, so, man, that was really good. So marketing, I kind of like answers my question, how are you marketing in 2022? Right, is that how your marketing and way or there's a little bit on top of that? We do we do? A lot of we do. We're doing a couple of different things right now. We just started a couple different campaigns ourselves personally. So before we were texting a lot, and we just text everybody I have I have a book data list, I would just text everybody. And we're getting we got we got a free house. So to buy texting, we got a 5000 square foot house, it was like a five bed nine bath house in San Antonio through this list, just texting. So right now we're doing texting, I hate cold calling. And we hate managing cold callers. So we have a cold call company cold calling for us. And we're doing PPC right now as well. And that's all ran through hive mind. So we have a hive mind website, coordinated comes into the system, they get text immediately whenever a lead comes in. And we're doing PVC right now. And we just started doing direct mail as well. So we're kind of doing we're trying, we're trying a bunch of different other services. Online, it all makes something better, we kind of use a we've kind of used the versions of each one. So we use like, we use different lead generators inbound. And then we use this this system follow up system behind it once it comes in. I love to hear what's working for other investors. I love to hear this. And like this is for me, this is again, it's so close to home for me. I am so intrigued by this because I want to know like what's your professional take on automation? Like where do you see? What do you see business automation in 2050? To man, I don't even know because I think the forms of marketing might change. Because one thing that's tried and true and I'll take this probably to my grave is that direct mail is never gonna go away. Texting may go away, cold calling may go away, emailing may go away. Who knows. But direct mail like there's always going to be a physical address physical forwarding address that's always going to be there. So I think direct mail is always going to if you understand that you probably take that to the next step to the next flip of marketing, whatever that is. But it's just I mean, it could be marketing in the metaverse, I have no idea. There's really there's really no way that you can buy like a billboard or the metaverse. I don't know I don't know what that's gonna look like but there's there's always going to be somebody marketing because that's how people get more business. So there's gonna be some form of marketing out there. And that is no matter universe that is a story for another day. So I want to ask you wholesaling real estate, right what is wholesaling real estate and how can someone get started easy ways to get started is don't get overwhelmed and learn I think the biggest number one is understand what you're doing because systems and tools will come but if you don't understand what you're doing you're gonna go out real quick because you might be paying for stuff and you might have not have the budget to pay for stuff. So everybody's like oh, you need this and this to succeed I'm like you might not need that you can do golf the free product so free products while you wait you can use free products driving for dollars write down your let's take pictures of properties when you're driving by you can do that with your phone, you don't have to pay for driving for dollars on the paper deal machine you have to pay for none of that. Just start writing stuff down and doing what you can for free because the fastest way to go up businesses spend all your marketing dollars and be stuck at zero and you're in debt. That's just the fastest way to go out of business. So do everything you can for free you can skip trace for free you can do all that stuff for free. So it comes down to time money knowledge everybody that's one second wholesaling make sure you have the knowledge but then it comes down to time or money. So some people have good paying 90 fives where they can afford to do other things and pay for because they have the money other people might have the time but not the money set to do stuff the freeway because that time to do it and not the money. So it's weighing out the different things so one of my clients is a 22 year old still works a full time job referrer I think he sells roofing he's not doesn't actually do the rest but he sells it came into our system. He's like I have money but no time. Okay, money. Well, what do you do? What do you do if you have money and less time? Well, we brought him inbound leads so hit that we have a PPC campaign we call hive leads that we're just ramping up right now. He's been with it six months to 10 deals in six months with a full time job as a roofer using our PPC setup called pipe leads nice. What's the other side look like? Well, I have more time less money you use a freeware source you drive for dollars drive for dollars is the best list you're gonna get just because you can visually see it's it's in disrepair. So drive for dollars, Google voice to people search, skip trace call and find leads yourself all for free. It's going to cost you gas minds about it and time. So it comes down to if you have time or money would you say is it better to JV up on like deals like that some work with someone that's more experienced or go to solo route. So this way you get your feet wet. I'm a big user of jayvees Just because you got to pay to play sometimes and you're gonna pay usually in JV deals to learn, but you'll learn a lot quicker by doing JV deals and might help you lose in my poultry from running losing a deal. It might help you from learn something while you're doing it. So I'm 100% for jayvees Yes, you might have to give up 50% of the deal. You might have to give up $10,000 of a deal where you might have paid overpaid somebody But you acquired the knowledge and I don't have to use that person again, per se if you didn't know what you're doing. So my partner he had his first contract. This is his his story. His first contract, he's like, I have this deal, I put it on marketing, put it on the Facebook group. And somebody messaged him a take that off the Facebook group, I want to buy that deal. Because all right, really lead it how much you gonna give me for it? He's like, he's like how much you want for the deal. He's like, I don't know, whatever is fair. So just like, I'll give you five grand for it. All right. So the dude paid five grand, I think was like 35, the five, five grand for the deal. But the guy has been mentoring her partner for three years because he made 50,000 off that deer 50,000 of that deal. So now that was like his high ticket mastermind he paid for that by giving a deal to somebody and now he's made like six. He's almost made for over half a million dollars off of the knowledge he's acquired from that one person. It's pretty interesting. Yeah, so JV is definitely the way to go. Definitely way to go. It's good that you mentioned that because my first deal close on a JV. I was stuck. I'm here and I live in New York. Our first deal was condo in Atlanta, Georgia, I need a boots on the ground. That was another thing This was during the pandemic right. Where I know you need boots on the ground, virtual you know, the recession proof virtual wholesaling, whatever, and I got on ces app clubhouse, I got on clubhouse. And when those real estate rooms, just networking, hey, I got this deal I'm working on I've been stuck with it for a while. So told someone about it helped me get it done a couple weeks time boom. And like you said, it did a 5050 split. But I learned a lot. There's a lot that you can also learn from the partnership. So that kind of leads me to maybe this is a general question, what are some benefits to having a business partner or working with a business partner, I am a big fan of it. And not it's not for everybody. So you always have to find somebody that has that has your strengths and weaknesses. So you as an individual have to know what your strengths are. And you have to know what your weaknesses are. Then if you partner or make sure you partner with somebody that has the opposite of you. The reason why I say that is because if you have similar strengths, you're going to conflict because you both have the same strengths. So you're always gonna think one or the other person's right. So one thing that my partner have is he is zero systems 100% negotiation. Whereas I'm 100% systems and zeros. I can do negotiation about I don't want to. So it's down to the wisdom to what are you good at and what are they good at, and it's compatible compatibility. So you don't have to partner with people to do business. That is 100% a fallacy. You can do this by yourself and hire everybody else. So there's a book called traction, there's a book called Traction. I don't read very many books, but I read that book, but it's finding it's about finding your weaknesses and incompatibility with other people. So it's visionary, and integrator. So if you are a visionary, you can hire out an integrator and or partner with them. But they always have to make sure that they're high paid, because it's a very demanding job to be an integrator, because you're essentially running the back end. And a lot of people think, well, I run the whole business, and he does nothing. Well, they do their own thing as far as talking sales, and might be a lot of other strengths that you're not good at. So understanding your partner and what their strengths or weaknesses are is 100%. The thing but it's just a lot of partnerships fail because they have conflicting strengths, where they're the same. Yeah, and that's just that's just, I was gonna add strong personalities, ego, there's a lot of things that could kind of like the really, really good partnership, things to avoid. So it's good question. Yes. So I want to ask you, you know, you're a podcaster you're a podcast hosts, yourself hive with us podcast, can you? Can you tell us a little bit more about your podcast, show the content that you're putting out? And also, I gotta give you credit, man, because if I correct me if I'm wrong, you did over 190 episodes within nine months. Tell us a little bit more about that. That's been an interesting journey. So my biggest I'll tell you where the podcast started. So yeah, we we did episode we'll say Tuesday's episode two or two release today. We started September 2021. It's now June, June 14. So it's been nine months to one or two episodes. It's been hard. And the reason it's been crazy. It's been crazy, too, but it's been crazy good. So where it all started is I reached out to bigger pockets to advertise with them. And they're like, it's $10,000 for a three month commitment. And I'm like, what, what? I'm like, I'm just gonna do my own. So, my whole my whole thought process was bigger pockets. They're like their main shows like almost 700 episodes, but they've been doing it for 10 years. They've been doing it for 10 years. So I'm like, let's, let's be let's be intentional. Let's be let's do it. Let's do it on purpose, but I'm gonna I try and do five episodes a week for as long as I can. Because if I do that for a full year, that's like 200 episodes total for the episodes of yours. I can do that in four years versus 10. But it's not off the work of my back because you and you can hire coasts. So what's the benefit you provide the hosts? Well, you give them what I think podcasting is a general is that there's a couple of things you get for podcasts and you get you get confirmation of your, of you yourself as a individual, because you're providing content, you get education, because you get to ask intentional questions to your guests who are smarter than you. Number three is you get SEO, which is online, online ranking. And then there's been a bunch of benefits you get from that too, but having the time to do it. So one of the cool things about podcasting as a kind of gimmick peg kind of became a passion project. For me, I was kind of do it at first just to kind of help brand stability and help grow the brand organically. And now it's I've really enjoyed doing it. And it's become more of a passion project for me. And it's more providing good education. I don't like shorter shows. So all my shows are like 45 minutes to an hour. And I brought in CO hosts to help me bring out produce content. We're doing stuff in Spanish, I have a I have a translator. We have a couple episodes in Spanish, I'm trying to do more. We're just producing education, real estate business practices. I've talked to a couple. Like one thing I like about my podcast is like it's not just real estate people. It's just business people, people that do good business. So I've talked to a couple of like, Chief Marketing Officers of fortune, like big, big billion dollar companies. And it's just learning different marketing techniques and strategies, negotiation strategies, and being intentional with what your purpose is hiring. Like all the stuff that everybody you need to understand a business. That's what I kind of bring out in different things. Airbnb hosts. A couple of different people. It's just one thing, one thing I like about my podcast is I'm very intentional who i i bring on so one of the big things about my, my podcast is there's a lot of my episodes are my clients. And the reason why I do that is because I want them to experience the power of podcasting. And get that benefit of it. And to get their story out because I like every individual has something that can teach me I don't care what you've done, or how long you've been doing it, everybody has something to teach me. There's some type of experience or path you've taken down in your life that I can learn from. And you don't have to be a bidding or to tell me. So I really like interviewing my clients because the I kind of I kind of put them on a pedestal with my other high level guests. And just it puts it makes them come to light. And they get deals from it too. So I saw that. You know what I love about podcasting? I love I love the fact that I asked questions, and I could find out what someone's really, really passionate about. You said, see your face when you when I asked you about podcasts and you started talking. You just started going? And I'm like, yeah, yeah. When you said passion project. I'm like, I could tell. I can tell. It's so man. It's so interesting. I feel that literally the same way. And you said when you invite guests, man, that's literally my strategy. I invite people that are smarter, more successful. I was talking about this earlier. So I can pick your brain man, I can learn some things. And as you said, we'd learn from everybody, everybody. And going back to a question I asked you earlier, how do you market in 2022 This is another way of marketing, right? Podcasting your network and creating content, you as you said SEO credibility to you know, gives you a lot of credibility for sure. Because people get to hear, they can hear you. Good to see you. In, I get to dive into the sauce. Man, this is so good. Right now I'm loving this, I gotta use that strategy about this podcast about like, kind of like ramping up. I like how you reached out to bigger pockets. I'm a huge fan of bigger pockets. So listen to that podcast all day, every day. And there's always something going on in that show on their show that I can always learn and just apply. And not just things that are tied to real estate things outside of that too. So that's a really exciting part. So I want to ask you, what is like what are your What are your intentions? Like being on a podcast show like this show? Like what are your intentions when you appear on podcast shows and you dive into your story? What do you want people to know about? You? The person is not even I mean, it's not even about me, honestly, like every time you do a podcast, I like the varying conversations because everybody's gonna ask for questions because based off of their curiosities, or their questions in general like or their or their niche. So like I've happened for a podcast and they asked me nothing about real estate. I'm perfectly fine with that. Because one One thing about podcasting is you get to exercise yourself, and you get to have normal conversations just like everybody can watch. That's the beauty of it. So podcasting, it really opens people up to who you are as an individual. And you can't hide that. I can't script this question and give you an answer. If I'm from Coach, you know, it's one of the things like this is this is free flowing, this is me, it's me, there's no, there's no hiding that. So when it comes on to the podcast, it's more of just educating the people, because a lot of people that they, they hear certain things, but they might not be ready to hear it. That's the thing. So there's different levels of hearing, and it's based off of your disability and what you can actually see. So this conversation, if you're maybe just coming into the business, maybe way over your head, and that's fine. But as you learn and experience more of education, come back to this and listen, and you know, here's something you didn't necessarily understand the first time you heard it. And that's the power of like podcasting in books, the power of all that stuff is that the more you consume it or more of it, the more you'll might understand and catch. Like, I talked to another like longtime business owner, and like we're talking about, like, employees, hiring, finding good employees, like we're talking about that, like, if you have no employees, it's not going to make sense to you. It's just not because you never hired anybody. So for me, it's just like, You got to consume over and over again, because it's gonna, it's gonna stick in different ways, the more you do it. So like, if you're listening to this, if you listen to episode and it's over your head, that's perfectly fine. Keep continuing to listen to because one day it's gonna stick and you're like, Man, I heard Daniel say that. I heard you have you say that? It makes sense now. And that's the power. That's the power man. It's so funny. You say this, because I literally said this earlier this morning. There's a difference between listening and hearing. Like I hear everything you just said, right? I could interview you pay full on 1,000% attention. But I'm listening as the host, right? When I go back, and I listen to this, once it goes public, I'm listening as a listener. So like, my ears are open, I'm hearing things differently. And I'm pretty sure I asked you a question that kind of went over my head, that's natural. But when I go back, and I listened to it, wait a minute, hold on, man, I gotta jot that one down. That's really good. But then you got the got me over your cheese. And man, because this is this is good stuff. Like this is what people need to hear. But how how this ties to real estate, when you're like, say, for example, you're making these cold calls, you're talking to sellers over the phone. There's definitely a difference and active listening, right? You're Are you listening to actually listen? Or are you just listening to respond? So if someone's saying, hey, you know, I have this distressed property, it's going into foreclosure, all you hear is assignment fee. Right? Or something like that. But it may mean getting getting exactly but you're not hearing, like, how did it get to this point. And if you can provide that solution, I believe you said something earlier about subject to, for example, you know, the right solution to provide, you know, you know, the saying good listeners a good speaker. So it's like, I feel personally, this is just my opinion, in real estate. Whenever you're talking to the sellers, I always say this, you if they're talking more than you, that is a really good sign. If they're just venting to you like you're the therapist, that is a really good sign, then you could take that, reiterate it and serve it to them on a gold platter, because that's your cheat sheet, they gave you the answers. All you have to do is hit every single bullet point and you will get where you need to be. I just find that really intriguing, man, that's really good stuff, man. The other part is being human man. We've said, we've had, we've had conversations with clients and we want my Hey, your birthday is coming up, give them a birthday card. If it's if somebody passed away, or something happened, send them flowers. It's being human and understanding the pain and not seeing them as all dollar signs because everyone everybody comes down to it. They're all individuals, they all have pains, they all have weaknesses. And it's just understanding that they're human. I mean, if you if the power of listening and understanding what the conversation is about, if they tell you a pain point, hey, my birthday is coming up, my anniversary is coming up and it's just been a hard time. You know what, come back the next time bring them some bring them some chocolate or something, I don't know. Just separate yourself from everybody else. And you'll get you'll get a lot further in a way as far as internally as far as providing good things and externally because they might do the deal with you just because you were actually vulnerable and understood what they're saying. Very good point. So on that same point, great question for you. Outside of you know work and being professional running a business. What is your downtime consists of like, you know, outside of working, what do you You to make yourself feel human. I've been I've been golfing, I've been golfing and I spend a lot of time with the family, man, a lot of people, they get lost in the space of making money. And it's not really about the money. It's what you do with the freedom of that money gives you. So money isn't really my motivator, it's more of the freedom, I don't care what happens, the bank account, it's more of the freedom I get to use with it. So like, this year has been crazy. I've been traveling like, once a month for like the past six months, and it's just been busy. I've taken my wife and kids with me, sometimes they're we're going on a family vacation. And it's just having the time freedom to kind of do whatever you want. And not necessarily having to have a big money goal, the money, the money is going to be there if you're doing the right things for the right people, but having the time freedom to do whatever you want, and just exercise your freedom and family. And that was the biggest reason like I had never mentioned this. But when I when I started my nine to five, my biggest driving force to start entrepreneurship was I kid, my firstborn. So my wife was pregnant. I was trucking at the time. And my wife was pregnant, I'm pregnant, and I'm like, Oh, shit. And it being a being a father forces you to grow. So I'm like, let's let's do this now, because I'm like, There's no right time to start entrepreneurship. I've seen that a million times the dead die. There's no right time, which is gonna do it now. So I literally worked my ass off for nine months, I took two week vacation because I had built up because I literally worked like six days a week for nine months, stacked up all this money. Took a two week vacation. It was right during the holidays, I had some holiday I had like Christmas and New Year's plus my two week vacation, took a three month paternity leave and never went back. And that's how I got into the business. And that's my daughter turns five this year. That's man, that's blessings on blessings, man. All I heard was golf. And I was just like, what you golf man? Like you both? Wait. That's First things first dad to dad, man, if that doesn't motivate you. I don't know what Well, right. So, man, that's a incredible blessing. I want to ask you when you were did you become in a way who you needed when you were younger? Or did you envision yourself doing this line of work? Or was there something else that you wanted to do when you were a kid? Man, I was I was a lost child. I'm not gonna lie. I didn't know what I was gonna do. And that's, that's the beauty of getting older. You don't know what path you're gonna take and how you're gonna get there. A lot of the steps I've taken are just to do better and make better decisions. And I kind of ended up down this road. I didn't I still don't know what I'm gonna do. I'm still young. I'm 30. Like, I don't know what I'm gonna do in five years and everything. What's your five year goal? Okay, no, I'm just doubling. I'm looking today, man. Yeah, I'm live in today. I don't know, I don't know what I didn't expect to be in real estate. That wasn't my goal. I just ended up that way. Because I was I was doing I was, I was in business and trying to make money another way. I signed up real estate. So it's, I'm just going man, it's it's there's no set path that I'm destination that I'm going I mean, the biggest the biggest thing I wanted to hit was having time freedom to spend time with my family. I've hit that. So like, what else do you do after that? You just keep going. That's good stuff. Man. There was just a lot a lot of good in this interview and a lot of good silver lining. What would you say? You know, you know, summing up this episode. What would you say is the biggest takeaway you want listeners to take away from this episode, hearing your story, listen into your background story. And in everything that you have going on? What is the takeaway message for the listeners for you, be intentional, don't waste your time. A lot of people they think they're working hard, but they're not. Those the time or like, I've been, like I talked about my clients, I've been I've been trying to get my first deal for two months. And I'm like, you know how long it took me to get my first deal. It was on the seventh month, it took me to get my first deal. So you gotta be you gotta be and I locked up a bunch of properties. A bunch of them fell through how to get my first closed deal till seven months and after starting. And I'm like, Yeah, five more months to go, then you could talk to me because I mean, I've done more work than you did to get started. So I don't want to hear like I don't want to hear those excuses. Because I went through the hard road like I've already been down the hard path. I've if you haven't gone further than me, I can't I can't help you do the work when it comes down to it. So it's just it's just being intentional. A lot of people think they're working hard, but they're not really working. And making sure you capitalize your time that you do use a lot of what I do right now is this because I'm very intentional with setting aside time to do this. Everyday like I almost do like an interview a day. That's what it feels like. Whether I'm hosting or I'm guessing I'm doing an interview day and last few months have been crazy. I was doing like two to three a day in some fashion, whether I was hosting or guessing. And that's just being intentional on what I wanted to do. So like this whole podcasting thing, it's being intentional, providing the content, providing the value, and the way you see fit, and having just conversations that aren't the same. That's always my goal is just having conversations. And this was awesome. All right, Daniel, please do everyone a favor, shout out your social media, your website and your podcasts, where can we follow you keep up and subscribe to everything you got going on. So we have $1 course, you can actually text us at 210-972-1842 to six, the key word course. And it's literally dollars on your link all automation. That's using hive mind, if you want to learn more about our products and service, we're living on every platform, you can think of just search hive mind CRM, we try and drive over to the Facebook group. We have a private Facebook group of like 2200 people, almost 4000 people right now. And it's just networking man. And one of the cool things about that already mentioned about high bond is the community man, we have an awesome community nationwide, that people are just helping each other do deals like what am I not one of my clients, I had seven clients get paid on one deal last month, just when networking through the group. And the community side is definitely a hack. There's stuff that I struggled with early on, because you don't know. And unity is definitely an act to learn and do better, more everywhere. So get a part of community and find some signing, find a group you like, resonate with them, talk to them, network, just just participate. If you if you're flying the wall, you're never gonna participate. You're never gonna get anywhere because this whole thing is networking. We're having an event in Fort Lauderdale this year, August 25, and 26th you can get this on We do an annual event for all our clients. One of my to my clients met there. One of them was John, and he met as Mike of somebody partner there and now like one was the money partner and he was like the systems partner. So they both ended up meeting at my event and now they they do real estate in like 20 states now. Now, I love hearing stories like that event, man, it's pretty cool. So man, I love hearing that. I love hearing stories like that. That is amazing. Again, some way somehow we are all connected. We are all connected. And I just that's literally living proof right there. Ah man, this was really good for the listeners. I want to thank you for listening, watching however you're listening or consuming this content. This was a real treat. I enjoyed recording this I enjoyed talking to Daniel. Daniel, I want to thank you again for spending your time on the pod today. This was really fun. I'm really excited more so about hive mind and going forward I gotta get into that group I got to definitely plug myself in. You know me I gotta plug myself in. I got to plug myself into to your community because man this was really really good. Like I always say what good is information if you don't apply it like Daniel said, be intentional. Be intentional stream subscribe to the Sinclair Spectrum podcast. I will catch you in the next episode on out peace the show is sponsored by the list guys, do you need more leads in your local or virtual market? One intense small businesses don't invest in any kind of marketing. The lists guys have over 35 plus list types to choose from and you can mix and match any lists or criteria. We also use to skip trace lists and provide up to seven numbers and email addresses every list you purchase will be scrubbed against previous purchases the list guys are here to save you time. Contact the list guys today at www dot one this guy's dot com that's www dot the number one list

Daniel Esteban MartinezProfile Photo

Daniel Esteban Martinez

Host/ Ceo/ Speaker

I have been an entrepreneur since 2018. I come from a regular home just like most people. My dad worked on the roads in the Chicago area for over 30 years. He always taught me to work with my brain, instead of my body. Your body can only take so much abuse. I learned so much from my father. He always pushed me to work smarter and not harder.

I have owned and operated a trucking business for 2 years. I started learning real estate in 2019. Fell into the Data & Skiptracing business in 2020. My partner Anthony & I started Hivemind in 2021.

I have done a ton of different jobs coming up from painting, to door-to-door sales, telemarketing, truck driving, and loading trailers. What I learned most is that I want to stay in the digital business space. The leverage you can have delivering digital products to the marketplace can yield limitless possibilites.

I started The List Guys in 2020. It is a data and skiptracing service. We provide seller and buyers list nationwide. My clients have been getting great results and I am proud to help people killing it.

I started the Hive in 2021 with my partner Anthony Gaona. It is a real estate and business mastermind. It also comes with a all in one CRM, that can host unlimited websites and users.

Starting the Hivemind has been an amazing journey so far. Seeing one of our users make his 6 figure month in June 2021 leveraging our software, I know there will be plenty more to come!